Most of our customers are resellers who purchase our bulk designer sunglasses at wholesale prices before turning around and selling them at retail. As such, most of our sales are planned on the buyer's part. As a retailer, you have your share of planned sales as well. But it is a safe bet that a good portion of your retail sales qualify as impulse buys. Impulse buying is an important part of r...

We sell a lot of bulk designer sunglasses to brick-and-mortar retailers. Some of them sell sunglasses only. They buy bulk sunglasses like wayfarers, aviators, etc. and turn around to sell them in boutiques, downtown shops, and strip malls. Other customers sell sunglasses alongside hundreds of other consumer products. It is the nature of retail. We would like to take the occasion of this post to ...

One of the things we talk about frequently here at Olympic Eyewear is pricing. One of our goals is to offer wholesale sunglasses for men and women at pricing reasonable enough to allow retailers to compete against higher-end brands. As such, affordable bulk sunglasses pricing is important to us. And yet we understand that price isn't everything when it comes to sunglasses. It is Ultimately About...

Have you seen any of those online guides explaining how you can earn tens of thousands of dollars per month in ecommerce? Some of the claims made in those guides are a bit too much to swallow, yet the authors do make some valid points. For example, choosing the products you want to sell matters a lot. Choose the wrong product and you could be wasting your time. That brings us to the products we ...

Sunglasses are a fantastic product to sell online and in-person. They are something everyone needs. Not only that, but there will also likely be a demand for sunglasses for years to come. Welcome aboard if you are a retail newbie who has chosen sunglasses as your main product. Here at Olympic Eyewear, our business is selling wholesale sunglasses to retailers. We offer more than a dozen in-house ...

The content marketing team here at Olympic Eyewear was doing some poking around to see how our competitors market wholesale sunglasses. To their amazement, they ran across an endless number of articles explaining how to get rich quickly by selling sunglasses. If you run across such articles, take them with a grain of salt. We have been in the wholesale sunglasses business for a long time and hav...

As a leading distributor of wholesale sunglasses, we know that we sell to businesses of all sizes and types. Some of our customers have brick-and-mortar shops or boutiques where they sell both designer sunglasses and accessories. Others are convenience stores that include sunglasses along with hundreds of other products. Many of our customers sell online. Enter Amazon. If a significant portion o...

We guess that some retailers who buy wholesale sunglasses from us sell seasonally. They generate most of their sales from mid-spring through the end of summer. If that describes your business, how do you actually go about getting sunglasses into your customers' hands? And if you have never considered opening a pop-up store, would you? A pop-up store is a short-term retail outlet that just 'pops up...