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Wholesale Sunglasses Blog

  • The Tradeoff With Lower Prices: The Need for Higher Volume


    Here at Olympic Eyewear, we are not afraid to promote our competitive pricing. We offer some of the best prices on wholesale sunglasses for men, women, and children. Likewise, we encourage our retail customers to embrace the fact that they can offer fantastic designer sunglasses for less. But we also need to point out that there is a tradeoff with lower prices: the need for higher volume. It mig...

  • Sunglasses Are Still Seasonal Items, Just in a Different Way


    There was a time when selling nothing but designer sunglasses wasn't enough to maintain a stable business. Back then, sunglasses were considered seasonal items among both retailers and consumers alike. But a lot has changed since then. They are still seasonal items today, just in a different way. This post isn't meant to confuse you. Rather, we want to encourage you to change your thinking about...

  • Planning Ahead Can Help You Sell More Designer Sunglasses


    Regular readers of our blog know that we routinely urge retailers to order inventory well in advance of needing it. That is one of our jobs as a seller of wholesale sunglasses. Making sure you have the right inventory at the right time is all part of planning ahead. Know that strong planning will help you sell more sunglasses in the long run. As this post is being written, the 2024 summer Olympi...

  • Sunglasses Can Be Impulse Buys – Encourage Them


    Most of our customers are resellers who purchase our bulk designer sunglasses at wholesale prices before turning around and selling them at retail. As such, most of our sales are planned on the buyer's part. As a retailer, you have your share of planned sales as well. But it is a safe bet that a good portion of your retail sales qualify as impulse buys. Impulse buying is an important part of r...

  • Selling Sunglasses: What Generative AI Means to Your SEO


    The Olympic Eyewear blog features posts discussing SEO from time to time. With changes in the AI space, we felt it necessary to discuss generative AI content and its impact on SEO for ecommerce operators. If you sell designer sunglasses exclusively online, we have some information you need to know. We make our bread and butter as a wholesale sunglasses distributor. All our sunglasses are sold thro...

  • Polarized Sunglasses Is All About the Filter


    As a leading distributor of wholesale sunglasses, we believe it is important for our customers to know as much as possible about the products they sell. Knowledge is power when it comes to convincing retail customers that you should be their go-to source for designer shades. With that in mind, how much do you know about polarized sunglasses? Your primary focus may be on purchasing wholesale sung...

  • 5 Fun Facts About Sunglasses To Share With Your Customers


    We are all about bulk wholesale sunglasses here at OE Sunglasses. We have men's and women's wholesale sunglasses in all the most popular styles, designs, and colors. But all of that pertains to the business side of things. Sunglasses have a fun side too. Let us talk about that fun side, particularly in relation to helping you sell more products. Sometimes it is a good idea to let your customers ...

  • 3 Little Talked About Ways to Sell Sunglasses in Your Town


    We love the fact that so many customers who count on us to be their main distributor of wholesale sunglasses sell what they purchase from us online. Ecommerce plays a key role in their success. But many of our customers sell designer sunglasses the old-fashioned way: in a brick-and-mortar store. Brick-and-mortar retailers need to rely on different marketing methods that go above and beyond websi...

  • Why Being Cautious With Quirky Products Is a Good Idea


    Why Being Cautious With Quirky Products Is a Good Idea Browsing Olympic Eyewear's inventory of wholesale sunglasses makes it clear that we do not spend a lot of time focusing on quirky, kitschy, novelty products. One could argue that our most radical product line is our selection of shield sunglasses. But even the shield shape is pretty mainstream. We take the position that being cautious with q...

  • Logo-Free Sunglasses: One Strategy for Selling Them


    Logo-Free Sunglasses: One Strategy for Selling Them Checking out the 'Trends’ item in the main menu on our website reveals an interesting category of wholesale sunglasses: logo-free sunglasses. These are unbranded products offered completely free of any identifying logos or text. Consider them white label sunglasses, if you will. Being new to the concept of logo-free sunglasses might make it d...